Last weekend, I attended the annual Fitness Summit in Kansas City. This is my fourth year in a row, and it’s officially a tradition. I always look forward to this weekend because it’s so much fun.
For me this isn’t just an event to further my education. It’s an excuse to hug the necks of people who are dear friends, previous clients, and those I’ve developed new friendships with over the wonderful Internetz.
This year I decided to take a few of my friends in Nashville, who know very little of the online fitness space, with me.
For them, it was an eye-opener, mainly from the standpoint that making friends, and connections is everything to your business. But they also learned that those connections transcend any business endeavor, and can blossom into amazing friendships.
What’s even cooler is all of these people share a similar mindset – which is to put your clients/customers/audience first, and everything else is automatically taken care of.
Anyway, the reason I’m writing this post today is because I was inspired by all those around me and also because Dick Talens wrote a post titled Why The Fitness Industry is Broken [1] and it gave me a lot to think about. So this is more of a reflection, and my take on a few things I see and wish to change about the industry as a whole. [Read more...]

