The Psychological Woes Of Physique Enhancement – Why People Fail, Negative Feedback Loops, And The Plague That Is The Shortcut Mentality

I get hundreds of messages each week via email and Facebook—many of which I’m happy to reply and offer help. However, I see a common occurrence that is robbing many of the amazing results they could have.

It’s the shortcut mentality. We want everything to happen quickly, all the while doing as little work possible. It’s why all the ads and media hype promising abs in 15 minute workouts, or a beach-ready physique with little time investment is a crock of cow feces.

In the wise words of Ronnie Coleman, “everyone wants to be a bodybuilder, but don’t nobody wanna lift no heavy ass weight!”

While we all may laugh at his sayings and mannerisms, he’s got a point. Everyone wants the prize, but no one wants to put in the work. (more…)


May 5, 2014
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Scared To Go To The Gym? How To Build The Confidence It Takes To Be Consistent and Get Results

I get questions sent in all the time. Sometimes they’re easy enough to simply send a reply. Other times, they take a little longer, and require a string of emails to help. I do what I can.

And then there are times like today where I feel an open response will help many people with a similar question.

Whenever you join all the insiders, who get all the free no-bs, fitness-enlightening content, I hit you with the very first email which contains a free ebook and this statement: “tell me your biggest fitness struggle.”

When the struggles come in, I always respond.

Recently, a lady wrote in the following:

My fitness struggles include being intimidated in the gym… For example, the best gym I have access to is on a military base, and the weight room is often crowded with experienced people, and I don’t necessarily know proper form for all the things I want to do in the gym, and don’t know how much weight I can handle.

So, when there are a ton of people using the weights, I feel like I’m in the way trying to learn.

Today we’re doing something a bit differently. Before I give you my advice, I’m calling on 3 ladies I respect to contribute their ideas and offer insight. (more…)


May 5, 2014
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